Mara Lane Studio

Sample project

The brief

A creator who needs a simple site and a consistent set of branded basics.

Sample project. The business is fictional and is used only to show how a scope fits together. It is not a real client, and no results, rankings, traffic or sales are claimed.

The execution: what we would put together

Service	Price	Billing
Starter Website	£99	one off
Social Profile Setup	£39	one off
Brand Colours and Fonts	£29	one off
Email Newsletter Template	£49	one off
Lead Magnet PDF	£79	one off

What we would need from the client

• Accurate details about your business, services, service area and contact details
• Up to 10 photos you have permission to use
• Your business information, website link and contact details
• Your logo or profile image
• Your business name and a short description of what you do
• Your logo, if you already have one

Not included in the scope

• Additional pages
• Bespoke design
• Custom coding
• Ongoing social media management
• Content creation
• Daily posting

The result

This is a sample project, so no results are claimed. This is what the scope would put in place:

• Starter Website: A simple professional one page website for small businesses that want to get online quickly.
• Social Profile Setup: Get one social media profile set up professionally and ready for customers to find your business.
• Brand Colours and Fonts: A simple colour and font setup to help your business look consistent across your website and digital materials.
• Email Newsletter Template: A reusable email newsletter template that gives your business emails a consistent, professional look.
• Lead Magnet PDF: A simple downloadable guide, checklist or information sheet designed to give potential customers something useful while promoting your business.

Third party subscription or registration costs are separate unless a service page says otherwise. Timelines start once we have everything we need from the client.